On this week’s episode, Bobbi-Sue speaks with Heather Martin, Integration Specialist for Heritage Werks. While her title and company don’t sound super “sporty,” her current role gives her access to some really cool sports history. Previously, she worked in the Athletics Department at Pepperdine University and the Detroit Pistons. The conversation goes from how hard it must have been to choose the most beautiful university in the US for college to how social media can make or break someone’s brand. Heather’s time at Pepperdine started just as the internet became a “thing” and continued until Twitter became commonplace. She talks a lot about the things she did as a student employee that lead to her full-time post-graduate position.
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